Say it with confidence.
Prove it with science.

Prove It Research helps health and wellness companies spot the marketing red flags that attract regulatory attention - before they become a problem.

Book a Strategy Session → See How It Works
SAMPLE CLAIMS REVIEW
“Our formula supports healthy metabolic function and is clinically proven to reverse disease in every user.”
Supportable as written
Needs evidence or rewrite

Who you're working with

Physician · Researcher · Claims & Validation Strategist

Dr. Worden is an integrative physician, researcher, and entrepreneur with 27 years of supplement formulation experience. She has guided companies through complex regulatory issues, operated as a contract research organization, and has been formulating and advising health and wellness brands since before most of today's industry standards existed.

  • Physician and expert nutraceutical formulator

  • 27+ years in research, claims, and health communication

  • Global speaker and health educator

  • Expert in validation pathways for supplements, wearables, and devices

Why Prove It exists

The landscape is confusing, and expensive to navigate without a guide. Most companies do not need a pharmaceutical-grade clinical trial. Some do not need any research at all. The goal is to find where you want to grow, what you want to say, and what is actually necessary to get there — without spending money where you don't need to.Prove It partners with marketing companies to make sure brands aren't investing in campaigns built on claims they can't support, and connects them to the right research partners when research is the right answer.

WHAT WE DO

Marketing intelligence and scientific substantiation, in one place.

Prove It Research advises health, wellness, and consumer brands on what their marketing is really signaling, then helps fix it with a claims strategy built on scientific confidence. We help brands validate claims, strengthen credibility, and understand what messaging is both effective and defensible.

27+
Years in research, claims, and regulatory-sensitive health communication
4
Stages of advisory, from claims review through trial design
1
Point of contact, from messaging audit to validation

PROCESS

How it works

A clear path from "what can we say" to "how do we prove it" — with Dr. Worden alongside you at every stage.

01
Claims & messaging review
Strategic discovery and intake, followed by a full claims review to see what your current marketing is actually saying, and what it may be signaling.
02
Evidence pathway evaluation
We assess what you can support today, where the gaps are, and what level of validation or research is genuinely necessary. No more, no less.
03
Next steps & connections
You leave with a claims binder starter and a clear next-steps recommendation, including introductions to the right legal counsel, labs, or research partners.
04
Advisory through validation & trial design
If third-party validation or a clinical trial is the right path, Dr. Worden stays with you through the process. Most CROs are built to run a trial, not to explain it, and don't always design with your marketing and growth strategy in mind. She bridges that gap, helping you find the right research partner and making sure the trial is designed to actually support the claims you want to make.

Your marketing is either building trust or building risk.

Prove It Research helps you know the difference.

Prove It does not serve as legal counsel, a CRO, or a third-party validation provider. Prove It helps you understand what evidence you have, what claims it may support, what gaps remain, what research pathway makes sense, and how to approach the right outside specialists when deeper validation or legal review is required - including ongoing advisory during third-party validation or trial design, so the process stays aligned with your marketing and growth strategy.


Information on this site is for general informational purposes only and does not constitute medical advice, diagnosis, or treatment. Prove It Research does not provide clinical care through this service.


© Prove It LLC. Claims strategy. Scientific confidence.